Precious Chiamaka Obi
Business Administration Student | Marketing & Entrepreneurship
Lagos, NG.About
An ambitious Business Administration student with a 4.18 CGPA and a marketing concentration, Precious leverages contemporary business theories to drive practical organizational solutions. As an active Campus Ambassador for leading digital platforms and a successful e-commerce entrepreneur, she demonstrates proven capabilities in market engagement, strategic promotion, and end-to-end operational management. Eager to apply her leadership, analytical, and communication skills to dynamic roles in business strategy, marketing, and process optimization within the financial technology and e-commerce sectors.
Work
Lagos, Lagos State, Nigeria
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Summary
Actively promoted financial literacy and digital savings solutions to the university community through strategic engagement and educational initiatives.
Highlights
Spearheaded financial literacy initiatives, successfully onboarding a significant number of university students and faculty onto the Cowrywise application, thereby expanding user adoption across campus.
Developed and executed targeted promotional strategies, educating students and lecturers on digital savings benefits and fostering a culture of financial planning within the university community.
Provided personalized assistance to students for savings plan setup and management, directly contributing to enhanced user experience and improved platform retention rates.
Lagos, Lagos State, Nigeria
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Summary
Founded and managed a thriving online retail business, overseeing end-to-end operations for a diverse product catalog and achieving consistent sales growth.
Highlights
Founded and scaled an e-commerce venture, Ama's Collection, successfully marketing and selling a diverse product catalog including fashion, home goods, and electronics to a broad customer base.
Directed end-to-end business operations, encompassing strategic product sourcing, efficient inventory management, targeted digital marketing, and responsive customer service, consistently achieving sales objectives.
Implemented creative content and online platform strategies (e.g., social media, e-commerce marketplaces) to significantly enhance brand visibility and drive customer engagement, cultivating a loyal customer base.
Volunteer
Eservone
|Campus Ambassador
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Summary
Represented Eservone, promoting its digital services and fostering community engagement within the university through strategic outreach and partnership development.
Highlights
Engaged university students and faculty to significantly raise awareness and drive adoption of Eservone's digital solutions, effectively achieving campus outreach goals.
Orchestrated and supported multiple promotional events and informational sessions, enhancing Eservone's brand presence and deepening user understanding of its digital services within the university community.
Forged strategic collaborations with key student organizations to seamlessly integrate Eservone's digital offerings into campus life, demonstrating strong partnership development and community engagement.
Education
Awards
300 Level Representative
Awarded By
CUBASA (Caleb University Business Administration Students' Association)
Recognized for exemplary leadership and effective representation of the 300-level student body within the Business Administration department, advocating for student interests.
Course Representative
Awarded By
CUBASA (Caleb University Business Administration Students' Association)
Acknowledged for effective representation and advocacy on behalf of course students, facilitating crucial communication between faculty and peers.
Sportswoman of the Year
Awarded By
CUBASA (Caleb University Business Administration Students' Association)
Awarded for outstanding athletic achievement and significant contribution to sports within the university community, promoting healthy competition and teamwork.
Most Social Female of the Year
Awarded By
CASMAS (Caleb University Social Sciences Students' Association)
Recognized for exceptional social engagement, community building efforts, and fostering positive interactions within the student body.
Discuss Female Winner
Awarded By
LASMAB (Lagos Anglican Schools Management Administration Board)
Achieved recognition as a winner in a competitive discussion and debate event, demonstrating strong communication, analytical, and persuasive skills.
Languages
English
Japanese
Igbo
Skills
Business & Strategy
Business Strategy, Critical Thinking, Market Research, Process Optimization, Entrepreneurship, Problem Solving, Organizational Development, Strategic Planning, Financial Management.
Marketing & Communication
Digital Marketing, Content Creation, Graphic Design, Social Media Management, Public Speaking, Brand Promotion, Communication, Copywriting, Campaign Management.
Leadership & Collaboration
Leadership, Teamwork, Cross-functional Collaboration, Project Coordination, Stakeholder Management, Mentorship, Community Engagement, Partnership Development.
Technical Proficiency
Microsoft 365, Database Management, Software Development Concepts, Networking, IT Security, Data Analysis, E-commerce Platforms.
Personal & Professional Development
Attention to Detail, Time Management, Adaptability, Customer Relations, Event Planning, Analytical Skills, Negotiation.
Interests
Networking
Socializing, Community Engagement.
Creative Arts
Content Creation, Writing, Creative Input, Graphic Design, Baking and Pastry.
Sports
Athletics, Team Sports.